Happy New Year to all of our friends; old and new!
For the Home Stagers team January has become firmly established as one of the busiest months of the year. We have a number of exciting projects to start the year running along side our usual round of trade shows and much anticipated launches of new design collections to preview. The start of the year for me is always an exciting prospect, it offers the opportunity to review the previous years endeavours and ambitiously plan ahead for the year to come!
“Staged to Sell” by Home Stagers the designer house in Fulham
It seems that I am not alone in my thinking as the Home Stagers office is experiencing a significant number of enquiries from clients planning to market their properties this year. From professional property developers to overseas based property owners our client list is as interestingly diverse as the properties themselves! We really appreciate that a majority of people now recognise that “Staging to sell” will significantly increase the marketability of a property, and are looking seriously at how and where they can improve the marketing prospects to achieve the best results.
We are keen to emphasise that it is critically important to ensure that your property appeals to your specific target market. If I were to explode one common myth about the industry I would have to say that Home Staging is not about taking for example, a random sofa and placing it in an empty room living room with the view that potential buyers will want to see if a sofa fits the given space!!! “Staging to Sell” is property presentation at its absolute best with the objective of maximising appeal. A semi staged and poorly thought through interior can actually look less appealing than an empty property, especially on the property portals where your property is ruthlessly judged and eliminated in seconds with the click of a mouse.
“Staged to Sell” by Home Stagers exclusive barn in desirable Much Hadham, Hertfordshire
At Home stagers we utilise our professional interior design and styling skills to create beautifully stylish and innovative interiors that completely capture the essence of the architectural style and meet the aspirations of the target market. From the choice and the placement of the furniture, luxury accessories and lighting ensures that the marketing photographs that we take are designed to captivate! We consider that it is imperative to show case the best features of each property and illustrate a lifestyle to suit. Today’s potential buyers are very well informed and have high aspirations, they know exactly what they are looking for and usually have a demanding wish list, and this absolutely applies at every level of the property market. Plan ahead for the optimum results, to achieve the best price in the fastest possible time the property has to be desirable and if it is not, then all too often has to be reflected in the price!
“Staged to sell” by Home Stagers. Beautiful master bedrooms are a key selling point.